The State of Programmatic Advertising Research Report

This research report was made possible through our partnership with Ascend2.

The State of Programmatic Advertising is an up-to-date look at how marketers today are advertising, and the technology that is driving them.

Small and mid-size businesses now have access to tools that give them the ability to harness the power of data and apply it systematically to increase conversions from online ads.

But what are the strategies and tactics behind how small and mid-size businesses are using programmatic advertising?