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Some of the Finer Details
Launching New CampaignsWhen you launch a new campaign, you’ll be charged the amount you set for your campaign budget. From then on, we will bill every following Monday to refill your campaign’s budget. With our CPM billing, we add a small margin on there for our service, and then charge you for the total. We also offer a free trial on your first campaign to all new users so you can see the ROI firsthand before investing more. Your cost will vary depending on the vertical and competition.
When Am I Billed?We bill every Monday for what you spent in the previous 7 days. Campaigns are pre-paid, so when you first create a campaign, you will be billed once for the weekly budget. Each Monday after that, you are just billed for exactly what you spend. In essence you are “refilling” the budget each week. Example: If you create a campaign with a $100 weekly budget, you’ll be charged $100. If you spend $85 of the budget that week, you’ll be billed just $85 on Monday when the campaign budget refills. If you spent just $40 of the budget, you’ll be billed just $40 when the budget refills on Monday. All campaign refill charges are aggregated into one single charge. You will see “Perfect Audience” on your credit card statement as the billing name.
Withdrawing Unspent FundsYou can request any remaining funds be withdrawn from your account at any time. To request the withdrawal:
- Head to Manage-> Campaigns and pause the campaign(s) you want refunded.
- Write an e-mail to email@example.com with subject line “Funds – Account name”, where “Account name” is the name of your business in Perfect Audience. In the body of the email, include the campaigns you’d like refunded.
- We will initiate a refund on unspent funds back to the credit cards they were received from within 48 hours. There is a 7% administrative fee for withdrawing funds.